Only BPE & GOOD Music along with The Shoe Game can shut down the whole mall except for one store to throw an epic event for a shoe release. The “shoe heads†were out tonight as they awaited the release of the new Cool Grey 11 Jordan’s. The Nike town store in Lenox mall was definitely the place to be for tennis shoe lovers. From endless cupcakes, to Jordan brand giveaways to pushup competitions for Ironman Dunks shoes, people were more than entertained as they waited on the clock to hit midnight for the Jordan release. All you needed to do is look around and you would see at least one person rocking each pair of Jordan’s ever released. Artists in the building were the Rich Kidz, YC, Dose, Cyhi the Prince, and Yung Joc. Of course The Usual Suspects were in the house, as well as V103’s own Greg Street.
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