Heineken Red Star Access is an annual summer program that showcases music’s hottest and freshest experiences nationwide.
Heineken has collaborated with New York-based brands, Rocksmith, Black Apple, and New Era, and LA-based brand, Diamond Supply Co. for limited edition t-shirts and snapback hats. Each product features core Heineken iconography including the Red Star Access logo and is available in black, white, grey and green.
Multiple entertainment stations will be set up on-site at Heineken Red Star Access which includes a game zone, photography station, and an audiomixing zone powered by the djay app, Algoriddim. The official hashtag for the event is #FollowRedStar
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